WOB LinkedIn Series

LinkedIn Series - Save 16% when you purchase three webcasts*.

Getting your LinkedIn profile up to date is a must for aspiring and current directors. Hear from LinkedIn expert, Karen Tisdell, on the three webcasts to ensure you're in charge of your story and how it's presented on the world's premier professional networking platform.

Cost: LinkedIn Series $195 Full / Corporate & Global Members | $250 for Basic Members

WEBCASTS in the series

  1. Build your brand on LinkedIn
  2. Build valuable connections on LinkedIn
  3. Creating LinkedIn Content
These webcasts are pre-recorded and live Q&A is not available. All webcasts can be accessed online for 90 days from the date of purchase.
When you purchase this series you will receive a copy of the PowerPoint presentation slides and related handouts.

WEBCAST 1: BUILDING YOUR PERSONAL LINKEDIN PROFILE

Are you showing up on LinkedIn? Learn what you can to do to improve your profile and build your personal brand online.

Did you know that LinkedIn Pages with complete information get 30% more views compared to others; listing the correct number of skills on your LinkedIn profile can lead to up to 17x more views; and 91% of executives rate LinkedIn as their first choice for professionally relevant content. In today's age you can't afford not to be using LinkedIn properly as it has become the number one professional go to tool.

This webcast covers the important fundamentals that you need to get right in your LinkedIn profile, including:

  • Your digital footprint - how are you showing up?
  • Remote networking and why LinkedIn is your secret weapon
  • Tips on improving your profile (8 sections, including Featured and Media sections)
  • Words to avoid in your profile and why
  • URL, visibility settings, name pronunciation option

Includes:

  • Webinar (60 minutes)
  • Presentation slides - PDF
  • Improving your LinkedIn Profile checklist - PDF

WEBCAST 2: BUILD VALUABLE CONNECTIONS ON LINKEDIN

Building your network is fundamental to succeeding in your board and leadership journey, yet many people don't really know how to use LinkedIn to do this.

Did you know that LinkedIn Pages with complete information get 30% more views compared to others; listing the correct number of skills on your LinkedIn profile can lead to up to 17x more views; and 91% of executives rate LinkedIn as their first choice for professionally relevant content.  In today's age you can't afford not to be using LinkedIn properly as it has become the number one professional go to tool.

Karen Tisdell will give you tips on the best ways to search and connect on LinkedIn to expand your network in a way that is meaningful and relevant to your board career.

The webcasts covers:

  • Privacy settings
  • Searching by person
  • Searching by company
  • Personalising invitations – scripts and time saving tips
  • Connecting – QR code
  • Automation
  • Scripts and keyboard shortcuts for messaging
  • Voice and the power of trust.

Includes:

  • Webinar (60 minutes)
  • Presentation slides - PDF
  • LinkedIn habits - PDF
  • LinkedIn scripts templates - editable Word document

WEBCAST 3: CREATING LINKEDIN CONTENT

Do you post on LinkedIn? Is it important to 'like' and comment on other peoples posts? Karen Tisdell answers all these questions and more, showing you how to publish your own content, and why not all posts are created equal.

Did you know that LinkedIn Pages with complete information get 30% more views compared to others; listing the correct number of skills on your LinkedIn profile can lead to up to 17x more views; and 91% of executives rate LinkedIn as their first choice for professionally relevant content.  In today's age you can't afford not to be using LinkedIn properly as it has become the number one professional go to tool.

This webcast covers key areas you need to understand to create meaningful content to build your brand:

  • Why create content?
  • Improving your newsfeed
  • Structuring your posts for maximum impact
  • The do’s and don’ts of hashtags
  • Different types of posts – not all posts are equal
  • How often should you post?
  • The power of reciprocity and generosity
Includes
  • Webinar (60 minutes)
  • Presentation slides - PDF
  • Content tips - PDF

Testimonials

Karen Tisdell brings a rich understanding of how to fully engage with LinkedIn, so your professional networking becomes second nature and something you enjoy rather than avoid.  Louise Watts, Transition Hub Director (Karen is Transition Hub’s LinkedIn trainer to all coaches, corporate partners and participants) 

Thank you WOB and Karen for a fantastic series! Looking forward to reviewing and implementing the learnings! - LinkedIn Series Participant

Thank you for the webinar and all the great advice about LinkedIn.  It has been valuable and I look forward to being more active in creating content. - LinkedIn Series Participant

 

Presenter

‚ÄčKaren Tisdell - LinkedIn Profile writer & designer, LinkedIn trainer and speaker

An early-adopter of LinkedIn, KarenTisdell recognised the platform’s potential when working as a recruiter. Identifying a niche and foreseeing the importance of how professionals are perceived online, Karen began her LinkedIn profile writing business. A decade on, she has written thousands of profiles for senior executives and is ranked as one of the top 10 independent LinkedIn trainers across Asia Pacific.